After learning about the etymology of Thursday, I wanted to investigate the meaning of the other weekdays. Plus, I made a calendar using etymological icons.

Getting into the spirit of the 2012 NFL football season, I wanted to design the logo for the new Los Angeles Farmer’s Field football team.

After watching The Runaways with Kristen Stewart playing Joan Jett, I was inspired to write about a side project I did a while ago that was inspired by the famous female rock star.

Even though I haven’t been in a while, I love Lake Tahoe. It’s beautiful, vast, and engaging. Today, I created a branding to celebrate the 2nd deepest lake in North America.

Ever feel like you should just scrap what you are doing and start all over. Today I felt like doing that. I wanted to burn away into a pile of ash and be reborn as an even greater Phoenix than before.

Know what today is? It is only one of the best holidays in the US!

Ever see a logo somewhere and fall in love with an aspect of it? I found one on a hike yesterday that used an element really cool but sagged on the rest. Today’s post is appropriating that cool element.

At least that was what I thought before I tried watching some of the old ones. They’re actually really boring, slow, and predictable. I’m not saying that new ones are any better but that doesn’t excuse the old ones. Oh, and I also made a new flyer. Hehe.

What is your design weakness? Everyone has one. Some can’t use photography. Others can’t use illustrations. Some can only use one design style and others can only design for one medium. I’ve found that poster design is my beast that I must conquer. Wish me luck in this challenge.

A redesign of the Cal Poly College of Liberal Arts identity system. This included logo, letterhead, envelopes, business cards, flyers, websites, thank you cards, and t-shirts.